December 12 , 2007

Dear {FIRST_NAME},

We're testing a new tagline, "Green Chair Marketing Group — Your Internet Marketing Department." Why? It is a brand promise that we can live up to. And we think it's a winner, a clear way to help companies understand what we do.

Our clients feel we have the expertise to design a site that converts visitors into customers. They look at a monthly tracking report and see exactly why. One of my clients' web traffic statistics is up 28% on Google and 35% on Yahoo compared to last month. He sees the profits and realizes that apologies to Coca-Cola, this is the real thing.

Our clients feel that we listen to them and improve designs on a daily basis with their interests top of mind. We have designed 180 sites and are in process with eight right now. In regard to search engine marketing, we have seventy proven tactics and strategies to get more traffic to our client's sites. People understand that the first step to experience is practicing and improving over a long period of time. W've designed websites for more than half the internet age.

We met with a company yesterday that responded to our promise. He is looking at us to be their outsourced Internet marketing department. He's the sales manager and the marketing director and in a hushed whisper shared with me, "I don't have the time to do the marketing." He is busy overseeing his three salesmen and closing deals. So we are going to get more visitors to his site and convert them to leads.

By making changes on his site, we expect to double the leads the company gets — all by making it easier for people to contact them about their product. And we'll get them more visitors through search engine optimization and pay per click advertising. We'll also help them keep in touch with their prospects and clients through an email marketing program.

Most importantly, he will be part of a marketing process that won't let him down.

Give me a call at 720-922-3124 to talk about your companies online marketing needs. We'd love to be your Internet marketing department.

 




Dave Carlson
president, Green Chair Marketing Group

P.S. - Download an informative report on search engine marketing to see why it is the real thing.


WEB SITE SPOTLIGHT: Ercolina-USA

Ercolina has been a client of our for almost seven years now. They have grown tremendously over the years and we've done five other sites for them.

The site to the right is a recent redesign of their main site. They sell pipe bending machine for the steel fabrication industry. We were able to add several new demonstration videos to the site, as well as downloadable PDF product information sheets. We also made the entry page more exciting with a Flash moving piece as an accent.

Visit the newly redesigned Ecolina-USA site


SERVICE HIGHLIGHT: BLOG CREATION

About a year ago there was a commercial on Denver TV for a Pontiac dealer. At the end of the commercial, the announcer said, "Google us at Pontiac Denver." This seemed strange to me.

I thought it would be better if they said the dealer's actual web site. By telling the viewers to Google them at "Pontiac Denver" they were opening themselves up to their competition, especially if their competion was higher in the results for that term. So, I did a little experiment ... [ Read the rest of the article about blogging ]


JUST FOR GRINS: "Lazy Sunday" Video from SNL

You need to see this video if you haven't already. It's a short rap video from Saturday Night Live where two grown men are making plans to see "Chronicles of Narnia."

See the "Lazy Sunday" video

 


Please visit our site at www.GreenChair.net to see the many services we have to offer. Also, feel free to forward this to friends who might be interested in improving their online marketing strategies.

Dave Carlson
Green Chair Marketing Group
david@greenchair.net
www.greenchair.net
Phone: 720-922-3124

Services Green Chair Marketing Group offers: