blog
Here are some thoughts that we’ve written over the years to give our perspective about Internet marketing. We concentrate on giving our thoughts about website design and internet marketing.

Service Pages That Convert to Leads
When I work with a company that provides services, as opposed to products, I’ll have a main Services page that introduces their major services that

Homepages That Convert Visitors to Leads
More 75% of consumers admit to making judgments on a company’s credibility based on the design of their website. You might think this is unfair

Choosing the Right Marketing Channel for Your Home Service Company
On a podcast I was listening to recently, the host talked about not giving equal weight to all your marketing channels. And he used the

Telling Your Story Through Branding & Messaging
Everyone loves a good story. And your company has a story to tell. You might not think it’s that interesting, but you’d be surprised. People

The Pyramid of Local Online Marketing
A good foundation is the key to a lasting building. And using the right materials on top of that foundation adds to its longevity. The

Impactful Website Content Strategy & Tactics
Our team built a website for Michelle Akers in 1996. At the time, she was the captain of the U.S. women’s soccer team playing in

4 Top Tips to Help Your Local Service Company Stand Out Online
Are you frustrated with online marketing for your local service business? Do you know you’re good at what you do, but feel out of your

A New Look at Digital Marketing Consulting
I’ve talked to several people lately who have a need for Internet marketing and appreciated chatting with someone who has experience with this. The problem?