by Dave Carlson | Jan 4, 2018 | home, Local SEO, Small Biz Marketing
Should, should, should. We need to quit shoulding on ourselves. Small business owners face an overwhelming number of things they should be doing. It’s 2018. Time for a fresh start. Rather than heap guilt on you about the million things you aren’t doing, let’s pick a...
by Dave Carlson | Dec 15, 2017 | Digital Marketing, home, Local SEO, Small Biz Marketing
Customer reviews are the lifeblood of many local businesses, no matter what industry you’re in. This can be especially important for local service professionals. Most businesses don’t know how to ask for reviews. This article will give you simple step-by-step...
by Dave Carlson | Sep 2, 2017 | Business, Graphic Design, home, Small Biz Marketing
This afternoon I looked through a stack of business cards. I collected them over the last several months and have great intentions of inputting them into my database. So many of them were so generic that it would never inspire me to call the person who gave them to...
by Dave Carlson | Jul 24, 2017 | Small Biz Marketing
I’ve talked to several people lately who have a need for Internet marketing and appreciated chatting with someone who has experience with this. The problem? They don’t have a budget to spend $2,000 or $4,000 per month, and they are willing to do the work...
by Dave Carlson | Apr 30, 2016 | Small Biz Marketing, Small Biz Perspective
On the TV show Restaurant: Impossible, host Robert Irvine fixes failing restaurants in two days on a $10,000 budget. He helps improve cash management, décor, and ownership issues. One thing he consistently does each episode is reduce the size of their menu. When there...
by Dave Carlson | Feb 23, 2016 | Customer Service, Small Biz Marketing, Small Biz Perspective
Wouldn’t it be nice to have a crystal ball to predict which prospects will be problematic clients or a bad fit for your business? Everyone knows a good crystal ball can be expensive and unpredictable. What we really need is common sense, preparation and a strong will....
